Skip Navigation LinksHome > Info Center > View News

Pakistan lucrative market for investment: Dutch envoy

Dutch Ambassador Ardi Stoios-Braken, Monday, said that Pakistan was a lucrative market for investment therefore several Dutch Companies including Shell, Philips, Unilever, Akzo-Nobel and VEON (parent company of Mobilink) had their operations in Pakistan.
In a meeting with Secretary Commerce, Mohammad Younus Dagha here Ambassador said that both Pakistan and Netherland needed to enhance their bilateral relations and further increase cooperation in sectors like Agriculture, Energy and Dairy Products.
Bilateral Trade between the two countries has crossed the $ 1.21 billion mark during 2016-17 and in July-April 2017-18 Total Trade Volume was $ 1.54 Billion (Exports $716.18 Million, Imports $ 831.18 Million).
Speaking in the meeting, Secretary Commerce said that bilateral trade relations had further strengthened with the investment of Euro 420 million by Friesland Campina to acquire 51% share of Engro Foods. This investment was followed by SPAR and Frisian Eggs as they also entered the Pakistani market by establishing Joint Ventures.
Mohammad Younus Dagha said that it is heartening to note that Dutch companies took keen interest in the Pakistani market and the biggest Trade Delegation from the EU comprising of 38 Dutch companies participated in Expo 2017. “
Though we are generally satisfied with the overall positive trajectory in our bilateral relations, we feel there is a great potential to further enhance our bilateral trade and investment”, added Secretary Commerce.
He said that we would like to benefit from the Dutch expertise in Agro based industry and seek their support in capacity building in the field of water management, agriculture and infrastructure development.
Secretary Commerce said that Commerce Division is fully cognizant of the issue faced by Friesland Campina regarding regulatory duty on dry milk and are closely working with the stakeholders to find an amicable solution. In this respect Ministry of National Food Security and Pakistan Customs have been sensitized about the issue.
Mr. Mohammad Younus Dagha further said that Commerce Division greatly appreciate the work of CBI (Centre for promotion of imports from developing countries) but it has been observed that CBI has decided not to continue with launching a new program for our textile sector. Secretary Commerce requested for support for initiation of a new program for our small and medium enterprise.
Secretary Commerce thanked the Dutch government for extending their support to Pakistan for continuation of the GSP plus scheme and hope that Pakistan would continue receiving their support in this regards as it has helped Pakistan in a significant way in overcoming its economic difficulties.
He also requested the ambassador to advise the Dutch government to revise the negative travel advisory for Pakistan which greatly hampers the establishment of gainful partnership between the businesses of both countries.